You have seen and heard me talk about the importance of various SEO practices such as carefully selecting and using keywords, creating high-quality content, and even implementing mobile-friendly websites ad nauseum. Now, it is time to discuss another piece of the SEO puzzle that far too often gets thrown by the wayside: website hosting.
Below, I’ll explain what website hosting is, why it is beneficial for SEO, and how it can improve the overall customer experience on your website.
Internet hosting and website hosting are the same things. Think of it like renting or purchasing online retail space. Website hosting is the online equivalent of leasing or purchasing a commercial property for your brick-and-mortar business from a broker or financial institution.
Basically, you can rent or purchase an online space from a hosting service such as GoDaddy to store your website’s online content using a safe and secure platform.
Hosting services also provide a variety of website building features and resources to make your site as easily accessible as possible to your end-users. Everything from blog posts, landing pages, and images to CSS and HTML content can all be stored on secure website hosting servers.
Choose your website hosting company wisely because the level and quality of service they provide is directly correlated to the success or failure of your SEO strategy.
Since hosting services house every last component of your website, migrating to a different service provider later on is a complicated and arduous task that should only be done out of absolute necessity as you could end up losing some key data in the process.
Low-quality hosting services can have the following negative impacts on your website’s SEO performance:
A good website hosting provider can help boost your SEO rankings in the following ways.
Let the SEO and website development experts at Numero Uno Web Solutions handle all of your hosting needs for you. We work with a number of reputable and affordable website hosting service providers that offer custom solutions and options at different price points to fit your budget and boost your ROI. Contact us today to learn more.
While economic downturns pose challenges for small- and medium-sized businesses (SMBs), they also offer opportunities… Read More
Have you ever experienced the frustration of knowing there's a potential customer nearby who needs… Read More
In today's online landscape, your brand's trustworthiness is the key to unlocking sales and growth.… Read More
In the rapidly expanding digital landscape, establishing a strong online presence is no longer just… Read More
The shopping habits of Canadians are evolving at lightning speed, making it hard to keep… Read More
Forget "business as usual." In 2024, the digital landscape is shifting under your feet. Google's… Read More