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Adding “Google Webmaster Tools” program to your web site can provide your business with a trove of data, showing you how well your site is performing and how it’s viewed by the Web’s largest search engine.

Google Webmaster Tools is different from “Google Analytics.” Where Google Analytics deals, in part, with statistics, the Google Webmaster Tool deals with performance.

Since Google is king when it comes to search engines, it’s important to know how Google perceives your web site. Google Webmaster Tools provides your business with all the data, tools, and diagnostics you need to create a Google-friendly site.

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