Numero Uno Web Solutions (www.NumeroUnoWeb.com), a fast-growing Internet marketing firm that caters to medium- and large-sized business-to-business (B2B) and business-to-consumer (B2C) companies, is weighing in on a recent survey showing Canadian retailers are under increased pressure to pursue web sales or risk losing customers to established brands with an e-commerce presence.
According to a recent survey, Canadian merchants are under-prepared when it comes to making their ecommerce divisions a profitable part of their business. The survey found that 70% of retailers are trying to develop a profitable online business model while also maintaining an acceptable level of profitability for their traditional brick-and-mortar stores. (Source: “Consumers Want it Now—But When Will Retailers Deliver?” HRC Advisory web site, September 15, 2015; http://www.hrcadvisory.com/news/2015/09/15/consumers-want-it-now-but-when-will-retailers-deliver.)
“Brands have discovered that they either develop an effective online marketing platform or else lose potential revenue to competitors who already have an established e-commerce presence” says Ara Libarian, General Manager of Sales at Numero Uno Web Solutions. “Unfortunately, retailers are faced with some major hurdles when it comes to making a profitable e-commerce platform a reality.”
There are costs associated with developing, operating, and maintaining an online presence; costs that Libarian explains most brick-and-mortar retailers probably didn’t plan on when they first started their business. One of the biggest challenges, affecting 95% of those surveyed, is figuring out how to efficiently deal with e-commerce returns. Retailers are also worried about their outdated and inadequate information and supply chain systems.
An effective online marketing company should provide customers with everything it needs to succeed under one roof. In addition to providing online marketing, web design, and development services, Numero Uno Web Solutions also provides comprehensive warehousing, logistics and supply chain solutions and contact center solutions, including customer service, sales, and retention.
“In this competitive marketplace, it’s imperative for brands to provide their customers with the best, most compressive service possible. That goes from developing an online business channel to the initial purchase, final delivery, and contacting customer service,” Libarian concludes. “With our related services, Numero Uno Web Solutions give brands a competitive edge, making it easier for brick-and-mortar retailers and e-commerce brands to maximize their return on investment.”
Numero Uno Web Solutions, is one of the top Internet marketing firms due to constant innovation and overall customer satisfaction. For more information on Numero Uno Web Solutions, and to discover how it can help maximize a company’s search engine optimization and online presence, visit www.NumeroUnoWeb.com or call Numero Uno Web Solutions toll-free at 1-855-SEO-XPRT (1-855-736-9778).