Customer review concept. Rating golden stars
In today’s digital-first world, Google Reviews have become a cornerstone of online reputation. For local and service-based businesses, especially, reviews can influence whether a potential customer clicks on your website or moves on to a competitor. But how do you actually get more Google Reviews—and how should you handle the occasional negative one?
In today’s blog, we’ll delve into how to get more Google Reviews for your business and talk about how to properly deal with the negative ones so that you can stay in Google’s good books.
So, there are three major benefits of having Google Reviews:
Here are the steps you need to take to make sure that you get Google Reviews for your business.
Create a Custom Google Review Link: Go to Google Business Profile, search for your business, and copy the “Write a Review” link. Use this URL everywhere—email, text messages, receipts, your website, etc.
QR Code It: Generate a QR code that links directly to your review page. Put it on your receipts, packaging, front desk signage, or event banners. There are a lot of QR code generation websites out there. We like https://qrfy.com/ but you can choose whatever works.
Best Times to Ask: Immediately after a successful purchase or service, when a customer compliments your service (strike while the iron’s hot!), and at the end of a support chat or resolution.
What to Say: Avoid robotic or overly generic requests. Use warm, personalized language. Here are a few templates you can tweak:
Google’s policy prohibits offering money or discounts for reviews. But you can:
If you have staff interacting with customers, make review collection part of the process. Role-play how to naturally bring it up without sounding pushy. Keep the tone light and appreciative.
For Positive Reviews
Acknowledge them and personalize your response.
Example: Thanks, Sarah! We’re so happy you loved your experience with us. See you again soon!
For Negative Reviews
Even negative reviews can boost credibility when handled well—consumers often trust businesses more when they see how you deal with adversity.
Example Response: Hi John, we’re really sorry to hear about your experience. This is not the standard we aim for. Please contact us at [email/phone] so we can make it right. We appreciate your feedback—it helps us improve.
Use tools like:
Track your review count, rating trends, and customer feedback themes. Adjust your approach accordingly.
Embed review collection into your processes:
Reinforce that reviews are not just helpful—they’re a key part of how your business grows and serves the community.
Getting more Google Reviews isn’t about being pushy—it’s about being intentional. Make it easy, make it timely, and make it genuine. A strong review strategy boosts your visibility, builds trust, and ultimately drives more sales.
For even more advice on Google Reviews to help you get more customers for your business, reach out to the team at Numero Uno Web Solutions today!
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