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Why Small Businesses Need a Proper Web Site: How Strong Web Site Design Improves SEO and ROI

Posted by on Mar 21, 2019 in SEO, Website Design | No Comments
As a small business owner, it’s absolutely crucial that you have an optimized web site. Web site design is a major part of online brand building—there’s no getting around it. Prospective customers these days use company web sites to gather information about your brand, browse product listings, search for prices, find out what types of services you offer, and so much more. Without easy access to this information, most customers are likely to turn to your competition.… Read More

Tips to Create a User-Friendly Web Site for Your Small Business

Posted by on Jan 22, 2019 in SEO, SEO Techniques, Website Design, Website Design Service | No Comments
Creating an interactive and user-friendly web site is one of the key components to attracting and retaining the right online customer base for your brand. Consumers like to have a sense of familiarity when it comes to the web sites they frequently visit. Content should be relatable, concise, and easy to locate on your web site. Making the appropriate changes based on user feedback is vital because it proves to your online users that you value their opinions and… Read More

Why It’s No Longer Enough to Just Have a Responsive Web Site

Posted by on Jun 5, 2018 in Website Design | No Comments
responsive web
Responsive web design is a great initial step when it comes to improving the overall accessibility and navigability of your web site, but in this modern mobile-dominated world, it’s no longer enough as a standalone effective configuration for web design and use. Experts suggest combining Accelerated Mobile Pages with Progressive Web Apps to make your web site more universally accessible to all users, regardless of the device they’re using. This makes for incredibly faster loading times, easier web site… Read More

Things Users Expect from Local Business Web Sites

Posted by on Mar 28, 2016 in Website Design | No Comments
user-friendly-web-siteFor any local business web sites, the user experience and user-friendliness is key. If businesses can’t quickly capture attention and draw user engagement, audiences are more likely to turn away and seek services or products elsewhere. The good news is that making an effective web site for your local business does not require an understanding of psychological trends or significant market research. In many cases, making an engaging, user-friendly web site is just a matter of common sense and spending… Read More

How SEO and UX Can Work Together to Improve Web Development

Posted by on Nov 20, 2015 in Website Design | No Comments
web development torontoFor many web development companies in Toronto and throughout the world, search engine optimization (SEO) is often viewed as something separate from user experience (UX). In fact, many developers view SEO and UX as rivalling one another. Often, UX is considered crucial to a site’s success, while SEO may be tacked on as an afterthought. The truth is that UX and SEO are not only both crucial to the success of a site but actually share common goals and can… Read More

Top 8 Web Design Trends to Watch Out for in 2015

Posted by on Feb 18, 2015 in Website Design | No Comments
Web Design Trends 2015Now that 2015 is well under way, it’s important to observe the new digital business trends. One of the more noteworthy trends is web site design. If you want to create or improve a site for 2015, consider the following eight trends within web design: 1. Note the Longer Scrolling Sites With the growth of mobile devices and digital commerce a lot of sites are now created with mobile in mind. On mobile-centric sites, pages tend to be longer and… Read More

WordPro: 7 Ways to Optimize Your WordPress Site for 2015

Posted by on Jan 2, 2015 in Website Design | No Comments
Optimize Your WordPress Site for 2015If you have knowledge, a blog, and the focus to make 2015 your most successful year, that’s a winning combination. However, you have to have a WordPress site that’s properly designed and optimized if you’re going to achieve your set goals. Here are seven tips to do so: 1.  Optimize Your Permalinks You want links in your WordPress content to help drive traffic to your site. However, you have to do it right. If you check your settings in WordPress,… Read More

Crack the Code: Troubleshooting Your Company Web Site’s HTML Problems

Posted by on Dec 9, 2014 in Website Design | No Comments
Troubleshooting Company Web SiteIt’s alright if your knowledge of web design is lacking. In fact, it’s even okay when your site is having problems. Your business’ web site is likely built using some sort of coding, such as HTML, HTML5, or XML. While addressing some of the more complex coding problems will likely require an expert, most little problems are simple enough to fix on your own. Below are five common issues and how you can address them without having to hire external… Read More

Five Desktop-to-Mobile Web Site Conversion Tips

Posted by on Nov 21, 2014 in Website Design | No Comments
Desktop-to-Mobile Web Site ConversionMobile e-commerce is today’s current trend, as people use their mobile devices for information and shopping. But while this is great for consumers, it can be a headache for businesses; after all, you’ve spent so much time and money trying to make a good web site, and now a mobile version is needed. If you lack knowledge on mobile web sites, don’t worry; conversion between your regular desktop web site and a mobile one isn’t difficult—but you need to know… Read More

Five Tips for Keeping Your Web Site’s Shopping Cart in Top Shape

Posted by on Nov 4, 2014 in Website Design | No Comments
Keeping Your Web Site’s Shopping Cart in Top ShapeThe holidays are around the corner, which is good news for businesses, given the expected increase in e-commerce and mobile-based purchasing this year. However, this means that you have to make sure that your web site’s shopping cart function is working to ensure that transactions are completed. Here are some web site design tips to make sure your shopping cart is ready to go: 1.  Make Information Available Consumers only trust an online store if all the information is laid… Read More