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Digital Marketing in a Recession

Digital Marketing in a Recession: How to Keep Your Business Afloat During Tough Times

Marketing during a recession can be difficult, but it is essential to the success of your business. Even in tough times, there are plenty of opportunities to build customer loyalty and attract new leads. If we’ve learned anything from past recessions like the 2001 dot-com bubble, the 2008/2009 credit crunch, and the recent COVID-induced recession, Digital Marketing in a Recession: How to Keep Your Business Afloat During Tough Times

Local SEO Tips

Local SEO Tips Part 1: How to Identify Your Local Competitors for Competitor Analysis

Competitive analysis is an important part of any business’s marketing strategy. After all, if you don’t know who your competitors are, it’s hard to develop a plan to beat them. But what if you’re a small business owner who only operates in a specific geographic area? How can you identify your local competitors? Before we Local SEO Tips Part 1: How to Identify Your Local Competitors for Competitor Analysis