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Local SEO Tips

Local SEO Tips Part 1: How to Identify Your Local Competitors for Competitor Analysis

Competitive analysis is an important part of any business’s marketing strategy. After all, if you don’t know who your competitors are, it’s hard to develop a plan to beat them. But what if you’re a small business owner who only operates in a specific geographic area? How can you identify your local competitors? Before we Local SEO Tips Part 1: How to Identify Your Local Competitors for Competitor Analysis

Google My Business

What Is the Importance of Google My Business Insights?

Google is constantly making changes to update its various search platforms and business listing tools. As the name suggests, Google Insights-which is connected to Google Analytics-provides valuable insights into current search trends regarding your business. These trends include the types of searches that yield specific results (direct vs. discovery vs. branded searches) and what that What Is the Importance of Google My Business Insights?

multi location marketing strategies

How to Build a Successful Business Using a Multi-Location Marketing Strategy

Digital marketing is an essential medium for businesses of all sizes. Whether you’re just starting to expand your business or want to start franchising, it’s important to harness a strong digital marketing strategy that can help you build up brand recognition and awareness in a variety of target markets. Multi-location online marketing isn’t just something How to Build a Successful Business Using a Multi-Location Marketing Strategy