Digital Marketing

How to Use Google AdWords Segments to Increase PPC ROI

If you want a return on investment (ROI) that is as high as possible, optimizing your AdWords campaign is key.… Read More

7 years ago

Everything You Need to Know about AdWords Attribution Models

Setting up the right AdWords attribution model for your business can make a big difference on how well you profit… Read More

7 years ago

Best Competitive Paid Search Strategies in 2017

Facts to Know about Competitive Conquesting Advertising If you've ever wanted to get ahead of your competitors and gain more… Read More

7 years ago

Everything You Need to Know about Bing’s Automated Imports

Ever since Bing Ads first introduced its famous campaign importing feature into its arsenal back in 2013, it has helped… Read More

7 years ago

How to Boost Your Display Campaign’s Performance

Google's Display Network (GDN) reaches 90% of Internet users and includes over two million publisher web sites, making it a… Read More

7 years ago

How to Improve Conversions through the Quality of Paid Traffic

"Paid traffic" refers to any web site traffic that is attracted through non-organic means. It could be traffic from an… Read More

7 years ago

Google Will Display Network Ads without Targeting Options – What This Means and How to Adjust Accordingly

Even though 2017 has just started, Google is already serving up a change that has the potential to surprise and… Read More

7 years ago

How to Maximize Your ROI with Bing Ads

Most online advertisers tend to use Google AdWords for all of their search engine optimization (SEO) needs, which means they… Read More

7 years ago