How to Adapt Your SEO Strategy for Google’s SGE
Today, I want to get a bit technical. You see, in the fast-paced world of search engine optimization (SEO), staying ahead of the curve is crucial. One of the latest..
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The 8 Essential Elements of SEO Every Business Owner Should Know
If you’re a small or mid-sized business owner trying to attract more customers online, you probably already have heard about search engine optimization (SEO) and how it can help your..
Why Consistent Social Media Matters for Your Business
As a small business owner, you wear many hats. Between managing operations, serving customers, and balancing the books, finding time for social media can feel like a low-priority task. However,..
Top 5 Web Design Trends for 2026—and How to Use Them to Boost Your Small Business
Is your website quietly scaring customers away? The truth is that web design is evolving faster than ever. What looked fresh three years ago can look outdated today. Today, I’m..
5 Game-Changing Marketing Trends to Explode Your Business in 2026
I want you to think back to when you first started your business. Remember that fire? That passion? You had a vision, a product, a service you knew could make..
Why It’s Time to Flip Your Funnel
For years, the playbook for content marketing was clear: cast a wide net. Businesses created content to attract as many people as possible, hoping to guide them down a path..
Why Businesses Need to Focus on Long-Tail Keywords Even More Than Ever
Recently, I had a client call me in a panic. Not only was he panicking, but he was also adamant that he wanted the issue resolved immediately. The issue? He..
4 Ways to Flick the AI Switch for SEO and Dominate Online!
Search engine optimization isn’t what it used to be. While business owners once stuffed keywords into every paragraph, hoping to climb Google’s rankings, artificial intelligence (AI) has fundamentally changed how..
How to Attract Clients Without Paying for Ads
If you run a small business, you know how hard it can be to gain new clients while staying on a tight budget. Although paid advertising can seem like the..
The Benefits of Writing Listicles (and 6 Ways to Master Them)
If you’ve browsed the internet at all, odds are you’ve come across a listicle. Now you’re probably asking, “WTF is a listicle??” A listicle is an article formatted as a..
7 Time-Saving Strategies to Boost Your Social Media Presence
Today, I want to tell you the story of two of my clients and their social media. Both of these clients are very specialized B2B clients in niche markets, and..
SEO vs. GEO: What’s the Difference, and Why Do Both Matter?
Search has changed. AI tools now deliver direct answers, while search engines still focus on ranked lists. To stay visible, small and mid-sized businesses need to master both search engine..