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Author: Adrian Newman

About Adrian Newman, BA

President, Numero Uno Web Solutions


Adrian has been in the performance marketing industry for over 25 years and is the co-founder of Numero Uno Web Solutions.

Adrian has been involved in virtually every facet of direct and digital marketing from copywriting and graphic design to database management and production.

A BA graduate of York University, Adrian has volunteered as a mentor with his alma mater's Career Mentorship Program for students with disabilities and has been a director for public real estate investment trust.

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Google Search and E-commerce

Google Search Now Displays Shipping and Return Information for E-Commerce Sites

As an e-commerce website owner, you want to make sure that your products get as much visibility as possible on Google Search. Google recently expanded the display of shipping and return information on search results for merchant sites. This means that your website can now display more details, including the product’s price, shipping, and return Google Search Now Displays Shipping and Return Information for E-Commerce Sites

SEO for Bakeries

SEO for Bakeries: A Complete Guide to Boost Your Local Bakery’s Online Presence

In today’s digital age, having a strong online presence is crucial for any business, including local bakeries. Local search engine optimization (SEO) helps potential customers find your bakery when they’re searching for delicious treats in their area. This guide will walk you through the best SEO practices to boost your bakery’s online presence and attract SEO for Bakeries: A Complete Guide to Boost Your Local Bakery’s Online Presence

Designing a High-Impact Case Study Page for Your Dental Clinic

Designing a High-Impact Case Study Page for Your Dental Clinic: Tips and Tricks for SEO Optimization

As a dentist or dental clinic, you should have a well-designed case study page on your website. This is a powerful tool for building expertise, authority, and trust (E-A-T) with potential patients and will help you prove your commitment to delivering high-quality patient care. A case study page is especially important for dental clinic websites Designing a High-Impact Case Study Page for Your Dental Clinic: Tips and Tricks for SEO Optimization

Sitemap of a Home Remodelling Contractor Website

Sitemap of a Home Remodelling Contractor Website: Must Have Pages and Website Structure

Are you a home remodelling contractor with an online presence? Whether you are just starting out, completely rebranding, or already have an existing website up and running, the sitemap of your web pages is essential to growing your business. A well-structured website will ensure your business reaches its full potential. What Is a Sitemap and Sitemap of a Home Remodelling Contractor Website: Must Have Pages and Website Structure

The Ultimate Checklist: Essential Elements for Your Home Renovation

The Ultimate Checklist: Essential Elements for Your Home Renovation/Remodelling Contractor Website

The home renovation and remodelling industry is booming. Current surveys prove that Canadian homeowners are investing much more in their dwellings. The 2022 Houzz & Home Study supports this observation. Recent buyers made up 10% of renovating households this past year. These recent buyers spent around double the average amount of $18,000 ($30,000). In Canada, The Ultimate Checklist: Essential Elements for Your Home Renovation/Remodelling Contractor Website

Google Analytics 4 (GA4) Migration Checklist

Google Analytics 4 (GA4) Migration Checklist: A 10-Step Guide for Small Businesses

By now, you’ve probably heard that Google is transitioning from Universal Analytics (commonly referred to as GA3 or UA) to a new, improved version, Google Analytics 4 (GA4). Google Analytics 4 differs significantly from the version you’re probably using now (UA). GA4’s data collection capability is incomparable. It lets you get user data from a Google Analytics 4 (GA4) Migration Checklist: A 10-Step Guide for Small Businesses

Digital Marketing in a Recession

Digital Marketing in a Recession: How to Keep Your Business Afloat During Tough Times

Marketing during a recession can be difficult, but it is essential to the success of your business. Even in tough times, there are plenty of opportunities to build customer loyalty and attract new leads. If we’ve learned anything from past recessions like the 2001 dot-com bubble, the 2008/2009 credit crunch, and the recent COVID-induced recession, Digital Marketing in a Recession: How to Keep Your Business Afloat During Tough Times