Real Insight—Magazine Articles and Their Vehicles for Success in Online Business
Sometimes online business gets a bit dry.
As an online entrepreneur, you find that, not only do the same old processes of doing online advertising, e-mail promotions, and web site optimization seem kind of dull over time, but these methods don’t bring in the financial rewards they once did. This is inevitable in any business practice, but it’s worthwhile to find a way to get out of this particular lull. Renewed business energy can bring in renewed interest to your business.
There are a lot of ways to renew interest, and one way that some online pros overlook is magazine article submissions. With the digital environment craving new information all of the time, there’s a real need for magazine article information and hidden dividends from publishing them thereafter.
Now, a lot of rumours you might have heard about magazine article submissions are true: it doesn’t pay much, it’s tough to make a career out of it, and it takes a lot of effort to do good work. This stuff is pretty realistic and can break a few ambitious hearts. However, magazine article submissions are not without their own merits. Exposure in the right publication can help bring new attention to you and your business and help you build a portfolio of work. Sometimes a little information published in the right magazine can help your business in a big way.
Writing online magazine articles doesn’t require you to be the next Kurt Vonnegut or Hunter Thompson. But what it does require is that you produce a well-written article relevant to your business and get it into the right hands for appropriate publication. This is a process to which you have to pay attention.
It’s worthwhile doing some homework first online. By searching out article submission web sites or trade magazines’ web sites for which you are familiar, you can make contact with editors, see what their content needs are, and when deadlines need to be met. A lot of the best article directories regularly update their sites to include new publications that are accepting articles. Sometimes you can do manual article submission at random to the editor and get it accepted—but be forewarned that it might get rejected outright as they have their requirements for that particular publication date.
Whether you get a query and its green light by an editor or you opt to make a manual article submission on your own, it is absolutely imperative that you obey the article submission guidelines. This includes word counts, content requirements or specific search engine optimization (SEO) directives, and deadline information. Magazine editors as a breed are overworked and underpaid. They will happily take good work but do not appreciate lack of consideration to their requirements. Work with the rules at all times, and you’ll see your material in print easily.
Ghost in the Machine
Having published work in credible magazines that showcase your knowledge and solid writing skills can help you build a new reputation for yourself. If you get good at magazine article submissions, both from writing and knowledge of how to get them published, you might be able to build up a side-career as a ghostwriter. You can approach other businesses like yours to write decent content, and get paid for it as a result.
With that, make sure you always get published and paid with credible magazines. In this day-and-age of so many online ventures—publications included—that become flashes in the pan, it’s important for you to build up your magazine article submissions with reputable magazines. You won’t get rich quick, but you can build up your own service to make it fulfilling, creative, and successful over time. That’s the kind of work you really want for yourself in the end.
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