Many people feel that their web site or blog isn’t getting the amount of traffic that it should. There are countless reasons why this would be, such as low reputation, weak or nonexistent social media optimization, poor SEO services, or stale content. Finding out which reasons are the cause for your low traffic can be just as daunting as solving the problems themselves. This is why it can be helpful to start with a few common causes of low traffic … Read More
SEO is one of the most effective tools for online marketing, and it has commonly been thought that it is best to use broad keywords to attract the widest audience possible. However, this common line of thinking ignores what makes SEO most effective, which is its ability to target the specific people that are most likely to become your customers. Long-tail keywords are one of the most effective options for connecting with customers and should be a key component of … Read More
E-commerce web sites are more popular than ever with entrepreneurs, but many people still don’t realize how vital search engine optimization (SEO) services and practices are to lasting success. Any successful e-commerce site uses SEO to reach their target consumers and sell their products and services. In fact, SEO is even more crucial to e-commerce businesses than it is to brick-and-mortar businesses, which can sometimes rely on their physical presence or an established reputation. E-commerce businesses need to be able … Read More
There are a number of different ways to envision the internet, from a highway to a “series of tubes.” When it comes to search engine optimization (SEO), it sometimes helps to picture the web as a mass of interconnected chains. This is because links, especially backlinks, are such an important part of SEO. A link is a beacon to both audiences and search engines that says, “this is interesting enough that you should leave the current page and see it.”… Read More
With more entrepreneurs attempting their own startups, Internet marketing is more important than ever to stand out from the crowd. No matter what idea is behind your startup, getting noticed is crucial for success. Unfortunately, many entrepreneurs neglect search engine marketing, setting themselves up for failure. If you follow some basic SEO guidelines, Internet marketing is an easy way to have a big impact on your startup’s success.
Here are 10 SEO tips that can help your startup get … Read More
As Google improves it services and refines its algorithms, effective search engine optimization (SEO) strategies are increasingly important. Keyword stuffing, content milling, and other once-effective practices are failing because Google is shifting towards a more quality and user experience focus. Unfortunately, it’s easy to feel like you’re caught in the crossfire. You may think you’re doing everything right but aren’t ranking as well as you should.
The unfortunate truth is that it’s often not enough to just be “good” anymore … Read More
Keyword research is, unsurprisingly, an extremely important part of SEO. It is how businesses learn what terms to target and it forms the basis of how they structure their content. Unfortunately, there are also a number of mistakes that can be made in keyword research that invariably damage and lessen the success of the resulting SEO. Avoid these pitfalls to stay on top of your competitors.
Ignoring Long-Tail Keywords
Long-tail keywords are search phrases that typically have four or more … Read More
Almost any guide to search engine optimization (SEO) will bring up keywords, either in passing or as a piece of advice. Keywords are one of the basic cornerstones of an effective SEO strategy and the ability to maximize their effectiveness will be a large contributor to your business’s Google ranking. Of course, in order to actually devise SEO strategies involving keywords, you have to actually know what those keywords are in the first place.
It can be easy enough to … Read More